Anyone who surfs the internet is now intimately acquainted
with “click-bait,” those odd little “ads” appealing to our more prurient
natures in an all-out attempt to get us to click on a link to an otherwise
obscure website. The hallmark of such links is the jarring yet deliberate
disconnect between the description of the site and what is pictured immediately
above said description to entice you to visit it. On the one hand, we think to
ourselves, “who would be dumb enough to click on that,” just before we…can’t
help ourselves…and click on that. Oh, and there is no other hand.
Here is
a real-life example of the genre’: online earlier today, I saw a link with the
wording, “Why Do The Amish Keep These Practices Secret?” I’m not kidding. The picture above was of a
stunningly beautiful young girl in a nearly see-through top sporting an almost
sinful come-hither look. I will break this to you now: Santa Claus doesn’t
exist and neither does this Amish girl, no matter how fervently we wish they
did. And, if the site actually even deigns to mention an Amish secret, it’s
typically something akin to: “Don’t over-agitate with the butter churn.”
These
ridiculous virtual teases and temptresses will read something like: “Who Really
Built Stonehenge? The Answer May Shock You.” Above it will be a picture of a
Playboy bunny, replete with white fluffy tail. You will also often come across
one such as, “37 Things You Didn’t Know A Penis Can Do,” or “19 Uses For Cream
Cheese That You Probably Never Thought Of.” If you haven’t already clicked on
these, trust me, it’s not worth your time.
One
frequently encounters another common category of click-bait: “Historical Photos
You Can’t Un-See. Number 17 Will Drive You To Drink.” Above that will be an
obviously faked World War II era photo of a gal sporting erect nipples the size
of soda-straws straining against her sheer blouse, leaning against a P-51
Lightning, with eyes fairly begging you to take her for a spin in the wild blue
yonder. Enter at your own risk. You’ll land before you ever take flight.
So,
before you click on “Tina Louise Was Beautiful Then, But You Won’t Believe What
She Looks Like Now—Picture Number Six Will Curl Your Toenails,” set down your
drink and think twice.
There’s
still time to save your dignity.
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